Interview: BBC Weather re-design

Why does the BBC Weather website need to be re-designed?

Could you tell me about the decision making process for the current icon design?

Previous BBC Weather website
Current BBC Weather on air graphics vs Michael Fish and the iconic BBC Weather icons from the 1970’s
Updated BBC Weather icon set

In general, weather types are depicted by the same symbols: such as sunny by the sun, cloudy by clouds. What do you think about other possibilities of visualising weather?

Image taken from ‘The Dribbblisation of Design’ by Paul Adams

I personally feel there are two trends of visualisation for weather forecast. One is minimal icons to use a small interface efficiently without losing visibility. The other is background ambiences using pictures or motion graphics that reflect the current weather at a selected location. What do you think about these trends?

Do you think is it possible (or necessary) to tell a weather story on web forecast like TV forecast?

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Head of Product Design at The Economist. Previously at Made by Many

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Adam Morris

Adam Morris

Head of Product Design at The Economist. Previously at Made by Many

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